Fashion Business Owner Musings: Don’t Let the Things That Scare You Stop You

What’s scaring you right now about your fashion business?

Are you scared you won’t make money?

Are you scared you won’t keep making money?

Are you scared you don’t know how to grow it?

Are you scared you don’t know enough about business?

Are you scared you don’t know how to build a team?

Are you scared it’s all too good to be true?

What is the thing that’s scaring you? This is something we all need to figure out if we want to reach our fashion business goals and check off those accomplishments. Because the things that scare us are the things that stop us.

If you find that fear is the thing that keeps popping up and stopping you from doing what needs to be done, take a step back and work on it.

Write those fears down. Keep asking yourself why this particular thing scares you. Write down your answers. And get yourself to a point where you can see all the small things that are feeding that fear. All the beliefs you have, all the habits that are not serving you, and all the blocks that keep popping up.

But then you have to keep going. Figure out how you’re going to work to remove or improve them. What are you going to do to make sure that the fears will not win?

What kind of pep talk will you give yourself every day?

What skills will you commit to learning?

What help will you ask for?

Who will you ask?

What will you take responsibility for?

How will you start to think differently?

How will you start to act differently?

Asking yourself these questions and taking action on them is the only way to remove that obstacle that’s sitting in front of you. It’s the only way to address the fears that keep you in the same place, month after month, year after year.

If you really want this, you will do this exercise. IF you really want this, you will admit to yourself that there is an opportunity to do better. If you really want this, you’ll remind yourself that you . . .

will not let what scares you stop you. 

Lots of love and encouragement,

Nicole Giordano

Nicole is the founder of StartUp FASHION, an online resource and community supporting for independent designers around the world with building their businesses. A deep love for the craft of fashion paired with an adamant belief that success is defined by the individual, led her to found StartUp FASHION, where she helps independent designers and makers screw the traditional fashion business rules, create their own paths, and build businesses they truly love. More than anything else, she’s in the business of encouragement and works every day to remind makers and designers that they have something special to offer the world and that they can, in fact, do this thing!