A Marketing Video That Emerging Designers Need to Watch

03.06.2014 | Fashion Marketing + PR

Fashion Marketing + PR

be remarkable marketing video

This video remains one that I go back to often, to be reminded of the basic but profound marketing message that Seth Godin shares. While I realize that it’s an oldie, I still believe it’s a marketing video that emerging designers need to watch.

What marketers used to do is make average products for average people.

You can’t do that anymore. You have to be remarkable.  Have a look:

 

Image via pb²

Nicole Giordano

Nicole is the founder of StartUp FASHION, an online resource and community supporting for independent designers around the world with building their businesses. A deep love for the craft of fashion paired with an adamant belief that success is defined by the individual, led her to found StartUp FASHION, where she helps independent designers and makers screw the traditional fashion business rules, create their own paths, and build businesses they truly love. More than anything else, she’s in the business of encouragement and works every day to remind makers and designers that they have something special to offer the world and that they can, in fact, do this thing!

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