Fashion Business Owner Musings: There is Room for You

You know when you’ve been working on something for a while and you’re so excited to get it out there in the world? And then approximately 9 days before you launch this brilliant idea, you open up Instagram and there it is. Your idea.

And now you’re angry, sad, frustrated, and worried. You think you’ve wasted your time, money, and creativity on an idea (whether we’re talking a marketing idea, a design idea, or the idea for your whole darn business) that can no longer be pursued.

When you feel as though you can’t possibly continue with your business because “She just launched the same exact thing!” or “He has a very similar idea!” what you’re really saying is “There is no room for me.” You believe that because someone else is doing it, you can’t do it too.

I understand why you may think this.

But I want to tell you that you’re wrong.

There is room for you.

You have to believe that.

Make it your mantra: “There is room for me.” Every time you find yourself wondering if you should keep going with your business, your line, or your mission, say it.

Say it when you’re feeling like there’s no point.

Say it when you’re reconsidering every idea.

Because the thing to remember is that no one else is going to do it like you’re going to do it.

Ideas, missions, and concepts are rarely unique on their own. It’s the person behind them that makes them unique.

And when you remind yourself of that, you clear the path forward. Remember that.

Lots of love and encouragement,

Nicole Giordano

Nicole is the founder of StartUp FASHION, an online resource and community supporting for independent designers around the world with building their businesses. A deep love for the craft of fashion paired with an adamant belief that success is defined by the individual, led her to found StartUp FASHION, where she helps independent designers and makers screw the traditional fashion business rules, create their own paths, and build businesses they truly love. More than anything else, she’s in the business of encouragement and works every day to remind makers and designers that they have something special to offer the world and that they can, in fact, do this thing!