6 Articles All About Trade Shows for Emerging Designers

Tranoi Paris Tradeshow
Tranoi Paris Tradeshow

As you start to create your 2014 plan and accompanying budget (OK, we’re telling you to start creating your 2014 plan and budget!), trade show participation may be something you’re thinking about.  So I  thought you’d enjoy this roundup of articles all about trade shows for emerging designers.

Happy Friday!

Nicole Giordano

Nicole is the founder of StartUp FASHION, an online resource and community supporting for independent designers around the world with building their businesses. A deep love for the craft of fashion paired with an adamant belief that success is defined by the individual, led her to found StartUp FASHION, where she helps independent designers and makers screw the traditional fashion business rules, create their own paths, and build businesses they truly love. More than anything else, she’s in the business of encouragement and works every day to remind makers and designers that they have something special to offer the world and that they can, in fact, do this thing!

  1. Janice Davis

    Hi, Nicole. I have come across your website a few times on my quest in searching for designers. I was disappointed in the lack of finding great designers trying to showcase their work. I have emailed designers and visited portfolios and have no luck in return communication. Where are all the designers with creative minds trying to sell their collections. I’m perplexed that this generation isn’t seeking the branding.
    If you are aware of places I can promote my website in my quest to find great designers, please let me know.

    With Love,
    Janice Davis

    • Nicole Giordano

      Hi Janice,

      Are you buying wholesale from designers or only taking their work on consignment? A lot of designers don’t do consignment with boutiques that aren’t in their home town (where they could make a visit if they needed to).

      Also, are you an e-commerce store or bricks and mortar? Do you have anything to show them in terms of a completed website or pictures of your store.

      While designers are always excited to learn that someone is interested in their work, the smart ones know that it’s important to make sure the retailer is a good fit for their brand.

      So it really boils down to how you’re presenting your brand to them when you express an interest in their work.

      Hope that helps.

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